Tata Power promotes ‘Swachhata Hi Seva’ campaign in India


The two week long ‘Swachhata Hi Seva’ campaign was held across Tata Power’s plant locations – Gujarat, Jharkhand, Karnataka, Maharashtra, Madhya Pradesh, Rajasthan, Tamil Nadu and West Bengal. A total of 2853 Tata Power employees participated and collectively contributed more than 4000 man-hours including weekends which was dedicated towards this unique initiative. It involved a series of beach cleanliness drives and plastic awareness campaigns and witnessed an active participation of over 3500 Club Enerji students along with their teachers.

Through this drive, the company successfully collected and arranged environment-friendly disposal of over 80248 tons of plastic waste.

The two-week long campaign commenced with a four day beach cleaning and plastic collection drive on 18th September at Tata Power offices in Mumbai followed by the Chimbai beach cleaning drive in Bandra in association with the NGO named ‘Beach Warriors’, the Mahim creek river cleaning drive, the waste collection segregation at Mahim beach and concluded with two awareness rallies in Thane sensitising locals to ‘Save Water’ and ‘Say No To Plastic’.

Praveer Sinha, CEO & MD, Tata Power, said, “We are delighted to be part a of a national mission like ‘Swachhata Hi Seva’. Keeping public places clean is not only the responsibility of local governments and civic bodies, but that of every citizen. Citizen volunteering drives such as these not only help to keep our city and beaches clean but also sensitizes the larger population on the source of the problem. I would like to thank and congratulate every employee of Tata Power who volunteered for this unique mission.”